Best 6 Free URL Shortener Services Picks in 2020 & 2021

Best 6 Free URL Shortener Services Picks in 2020 & 2021

26.Feb.2021
Looking for the best URL shortener to shrink your site’s links, analyze clicks, add UTM tags, and/or help you use retargeting? In this post, we’ve collected six great services for all use cases. From free URL shortener services to business-focused premium plans, you’ll find a great option on this list. Links too long? Check out these 6 best #URL shortening #services 🔗 Cleaner links and #analytics Click To Tweet What is a URL shortener? A URL shortener is an online tool that takes a long, hefty URL and provides a shortened URL that sends the user to the exact same spot. Some URL shorteners can also help you track and manipulate those links, with features like click analytics, UTM parameter support, and retargeting. URL shorteners help you create shorter, more aesthetic URLs, as well as benefit from those tracking and retargeting features. Six best URL shortener services compared 1. Shortenly Shortenly.net is useful for popular social media as a free management URL tool. Shortenly.net has a specific feature that lets you shorten your links to use on social media or in other places. If you are already a Shortenly's user, you can access your panel from the dashboard to manage the tracking. From there, you’ll also be able to view analytics for your shortened URLs. Features Custom URL URL Performance metrics Unlimited Clicks No-expiry URL Link retargeting Connect custom domain Audience intelligence Trackable short links Mobile platform supportive Rank monitoring Fully-responsive API for developer Demonstrate social ROI Price: Shortenly.net is included with both FREE and Premium plans at cheapest pricing. Actually, you can shorten URL for free without creating a account, but if you create a free account you can manage many hidden features. 2. Bitly Bitly is a powerful (and popular) tool for shortening URLs. The free service lets you shorten links using the Bit.ly domain name, while the premium service lets you use your own custom domain name. Bitly has features like link retargeting in the paid version. You can track individual links and get related analytics on your dashboard. It even measures your marketing campaign performance for a specific location. Features Connect custom domain Analytics dashboard Audience intelligence Custom URL Integration with Zapier and TweetDeck Fully-responsive Cloud-hosted URL retargeting Price: Bitly offers its basic service for free. After that, premium plans with a custom domain and more features cost $35 per month with monthly billing or $29 per month with annual billing. 3. TinyURL TinyURL is the best URL shortening solution for anonymous use. Unlike Bitly, you can customize the string that appears in your shortened URL. For example, you could create https://tinyurl.com/tiblog, rather than something random like https://tinyurl.com/y3xvrfpg. TinyURL is completely anonymous – no need to register an account. The downside, though, is that it doesn’t offer any analytics or other advanced features. Features Fast redirection Option to customize the shortened URL Anonymous usage Easy-to-use Price: TinyURL is 100% free. 4. Rebrandly Rebrandly offers advanced URL shortening technology packed with tons of features. You can use this digital tool to create custom/branded (and shorter) memorable links. You can use this URL shortener for both building and sharing short links across various social networks. Rebrandly also lets you create separate workspaces and teammates, which might make it the best URL shortener for teams, and it also includes advanced features like link retargeting support. Features Bulk link creation UTM parameters API access 100+ app integrations Emojis on short links GDPR-compatible Rapid auto-scaling servers Private reporting Custom reports Click tracking Price: Rebrandly offers a limited free plan that supports 500 links and 5,000 clicks per month. After that, there are various paid plans: Starter – $29 Pro – $69 Premium – $499 Enterprise – talk to sales 5. T2M Another unique contender in our best URL shortener list is T2M. You will love the usability of this link shortening solution. To make the URL tracking easier, they have two separate dashboards. One is for location analytics and the other is for device or platform. It even generates a QR code along with the short URL. T2M has dedicated instances, meaning the server response will be 100% dedicated to a single user. This ensures fast redirection to your destination URL. You can create short, branded URLs that will get more clicks or even decide where the link should work. The paid plan will let you create more advanced URLs, like a password protected URL and a vanity URL. It’s a perfect choice for online businesses who want flexible, short URLs. Features No spam policy Personalized short URLs Full-scale analytics One-click domain mapping Bulk URL creation Unlimited API No-expiry URL Dedicated instance Auto-generated QR code CSV Import Price: If you just want to use the basic T2M service, T2M offers a basic tier for a $5 one-time free. The $5 is just for verification and to cut down on spam – there are no ongoing fees. After that, there are four ongoing plans, which use monthly or annual billing: Standard – $9.99 per month Pro – $29.99 per month Premium – $89.99 per month Dedicated – talk to sales You’ll also get three months for free if you pay annually. 6. ClickMeter ClickMeter is less of a URL shortener and more of a click-rate optimizer. There are many features to help you create a URL with tons of clicks. ClickMeter is more for advertisers and agencies who use Google AdWords or other advertising networks. It works like a charm for webmasters with a global audience and multiple languages. In addition to location-based targeting, you can easily integrate with popular content management systems like WordPress and Shopify. Clickmeter’s dashboard provides an in-depth analysis report. Features Multilingual support Geotargeting URL encryption Bulk link creation Branded tracking links Multiple API keys Google Analytics UTM support Device-based targeting Clone links Price: ClickMeter has three premium plans, all of which offer a 30-day money-back guarantee: Medium – $29 per month Large – $99 per month X-Large – $349 per month Conclusion Using a URL shortener service can help you create cleaner, more user-friendly URLs and also track and analyze how those URLs perform. If you are sharing posts, get the best URL shortener for your blog. Here’s an outline to help you find the ideal URL solution: Shortenly – Most popular for free users. Bitly – Great for freelancers, small-mid sized businesses (only free version). TinyURL – A simple free tool with link customization. Rebrandly – Lets you use a custom domain name for free. T2M – Get short URL plus QR code. ClickMeter – Perfect URL solution advertisers

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How to create a short URL?

How to create a short URL?

22.Feb.2021
How to create a short URL? You can shorten URLs to make them easier to share using the Shortenly URL Shortener. For example, the short URL http://shortenly.net/linktest takes people to https://developers.googleblog.com/2018/03/transitioning-google-url-shortener.html. Create a shortened URL Visit the Shortenly URL Shortener site at Shortenly.net. If you aren’t logged in, click the "Login" button in the top right corner and sign in to your Shortenly's account. Write or paste your URL in the "Paste a long URL" box. Click "Shorten" and copy your shortened URL. If you don't want to login, just write or paste your URL in the web portal box. Then, click "Try now" and copy your shortened URL. Done! That's all. Below the “Paste a long URL” box, you’ll see several options to custom your short URL. Once created, your link won’t expire unless it has to be removed for spam, scam, privacy, or ilegal reasons. Track the use of your URLs You can track your shortened URLs and see how many people have clicked on your URLs by logging in to Shortenly.net. Of course, for all detailed information about the URL’s use, including the countries, browsers, and platforms that accessed it, you have to login to your Shortenly's account. Tracking for your shortenly.net short links aren’t publicly visible to other users.

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101 Ways to Use Your Custom URL Shortener

101 Ways to Use Your Custom URL Shortener

22.Feb.2021
A Custom URL Shortener: The key to Branding Your Links to Increase Reach and Engagement Wondering how you can use your custom URL Shortener? Looking for creative, new ways to organize and share files, web pages, and content? As a custom URL shortener ourselves, we have seen it all. From people just wanting to edit their Instagram bio link to people attempting to index their entire website. We’ve put together a bunch of cool ways you can use your URL Shortener. Whether it’s to grow your brand or to simply engage more effectively with your audience. Note: This article was pieced together by the entire ReURL team. Not just me. Categories: Digital Branding Digital Organization Link Tracking and Analytics Social Media Business and Career Events Printed Marketing Materials Everything Else   Digital Branding When you’re thinking about how you want to represent your brand online – whether it is your personal brand or your business brand – there’s one no-brainer that you should always do: Use your brand name on all the links you share. A branded link improves trust with your users, increases brand awareness, and gets you more clicks on the content you are sharing. So don’t do this: And instead do this: Here’s a handful of other ways we can use branded short links to improve our personal and business brands: When Adding Links to Your Twitter Bio By using a custom link, with real words, you further increase link trust and clicks. Isn’t that what you’re after? Follow Hayden Richards’ example: And Sam Hurley’s example: Sam Hurley said this about changing to branded links, “Changing from goo.gl to a branded link increased my click-through rate by 98%.” UPDATE – April 24, 2018: Lots of people will be changing from Goo.gl in the next few months, as the tech giant announced it will be winding down the service for current users by March 2019. You can check out the announcement here. Deep Linking to Pages Inside Your App Have an iPhone or Android app? You can use what’s called a deep link to send people from a browser or another app directly into your own app, and to a specific page. Oftentimes when doing this, the deep link is extremely long and may even have a ton of random characters in it: But if you shorten and customize that link, you can quickly make it legible and memorable: http://sians.link/CoolShoes Note: Deep linking is not available on all URL shorteners and may be a premium version on some. Check your deep links after shortening to make sure they work. Optimizing your Instagram Bio Link In Instagram, you’re only able to insert one link into your bio. This can feel limiting… Unless you get clued up on a useful trick to optimize that link: Using a URL Shortener (like ReURL :D) you can have one Bio link and just update the Destination URL when you want it to go to an updated page. This works particularly well for blogs. You can have a link like name.click/VisitMyBlog. You can then change the destination URL so that, when people click the link, they are always taken to your latest post. Jenn Herman, a social media expert, has done just that and makes use of a branded short link in her Instagram bio:   Digital Email Signature Using Branded Short Links in your digital email signature can be very effective. Most of us send out more than a few emails a day, so you could get some visits to your URL without much work. You can also track the link clicks which is pretty cool. You can either put the link in the signature, or embed it in anchor text and simply use the UTM parameters and link tracking to report on how well you’re getting business through your email signature. About Me Section for Guest Blog Posts Ever write a blog post where the only link you’re allowed to post that goes back to your site is in the “About the Author” section? That link is VERY important for getting value out of your guest blog post. First, it’s a backlink, which Google likes very much. And Second, it can drive traffic, which can then convert to a user, lead, or customer. But how do you know if it’s performing? What happens if you want to redirect that backlink to a new page, or a custom page dedicated to that audience? If you use a short link, you can at any time add UTM parameters to the link, change the destination URL, and track and report on the clicks and traffic that link is bringing your business. Now I wouldn’t recommend using a generic link shortener here, like a Bitly or a ReURL, as that type of link is likely to lead to a lower level of index by Google. Use a branded short link for better results. And if you’re concerned about using a short link because it will lower the SEO value of the link, don’t be. Between my explanation on the SEO value of short links on Quora, and Matt Cutts explanation on how Google treats URL shorteners and 301 redirects, we are fairly certain that nearly 100% (if not 100%) of the “link juice” is being passed through.   Digital Organization You may have a well organized file and folder system on your computer… But what about for the websites and pages that you access through your browser? If you are online regularly, you may as well get organized. Here are some ideas for sorting out your digital life: Create a Short Link for All of Your Social Channels Anyone ever ask you for your LinkedIn or Facebook account details, only for you to have to rumble around looking for your own social profile? This is especially troublesome if you have a common name and don’t remember your designated URL. Using a link shortener will instantly and forever solve this problem, and it has for me. All I did was take all of my favorite social channels and create a short link for each of them using the exact name of the social channel as my URL slug. So now, instead of going to linkedin.com/…uh I forgot what my LinkedIn is, does it have an “/in/” in it? Or maybe it’s my full name and not just first and last… No worries, just go to derric.link/linkedin and it will work every time. Very easy to remember and very easy to share with others. Link to Your Company Website from Your Personal Accounts Just like linking to your company site from your email signature, you can link to it from all of your social accounts and use a URL shortener in conjunction with UTM parameters to track how much traffic you are personally driving to your own website. Here’s how my month is going: 56 visitors and 2 conversions, all off my own personal marketing efforts. Not bad. Social Bookmarking Ever come across a great article that you want to share or read later? Sure there are a few bookmarking tools like Pocket or Flipboard, but you can also use your link shortener to bookmark your favorite posts, and then come back to read, comment, or share on those posts later. You can do this inside ReURL using the ReURL Chrome Extension and Tags: Simply go to your favorite article and hit the ReURL Chrome Extension button, type in your custom URL slug, then click “Tags” and “Add New” to create a new tag for this article. Label all of your articles with a tag like “articles” or “my guest posts” or “marketing blogs” and save the link. Then you can come back into your ReURL dashboard and simply sort for the tag you’re interested in:   Link Tracking and Analytics Tracking and analyzing your marketing efforts is probably the number one reason to use a URL shortener. But it’s the organization of the links that allows for granular tracking. Here’s how you do that: Use UTM Parameters in Short Links to See Where Your Traffic is Coming From First things first, when talking about driving free traffic from social media, there are two buckets the traffic comes from: Traffic driven by our companies direct social media marketing efforts Traffic driven by everyone else and those who share or post our content Most businesses are not properly segmenting this traffic.   Most businesses are not properly segmenting traffic they send on social vs traffic others send. Click To Tweet   But have no fear… UTM parameters are here! Simply create a unique short link with slightly different UTM parameters for each of your social channels. Pro tip: If you’re lazy or don’t currently drive a lot of traffic online, just use one link and add this generic line of code to the end of your link, and it will track for all of “Social Media”: ?utm_source=social-media&utm_medium=post&utm_campaign=mybrand-social-media If you are driving a lot of traffic, then go ahead and swap out the source for “facebook,” “twitter,” “linkedin,” etc. And label each new short link as: mybrand.link/blog-post-fb mybrand.link/blog-post-tw etc. etc. You get the picture. Now, you can use the channel specific link to share the post to each channel and will be able to easily see how the traffic comes in from your Google Analytics dashboard: Analyze and Report on the Success of Various Blog Posts When you use short links to share content, you can easily hop back into your ReURL dashboard and see which content took off, and what fell flat. This is very helpful for understanding which headlines performed better, which content people are responding to, and which posts just plain worked and which didn’t.   While you can of course look inside Twitter analytics to discover similar insights, it can be handy to do this inside of your URL shortener’s dashboard as well. Track Campaign Effectiveness When you’re launching a larger campaign, such as a promotional blast going out to all social channels, it’s important to track the effectiveness of not just each channel , to determine where you might want to focus more efforts or ad marketing spend, but also on the overall effectiveness of the campaign itself. For example, I run a handful of events in San Diego, where I funnel 12 Meetup groups to 1 Bizzabo page and need to understand which groups are performing best from click to conversion. We can track all that inside our dashboard using ReURL’s tagging feature. Link Retargeting In my opinion, this is the HUGEST thing you could do with a URL shortener. Regular retargeting is the act of “pixeling” (or tagging) users so that you can serve them targeted ads later. Link retargeting gives you the ability to “pixel” people that click on a link, but aren’t necessarily going back to your site.   If you combine the forces of content curation and link retargeting, you’ve got a way to drive highly targeted traffic for half the cost. And the audience is already warmed up to you, as they clicked on a link you shared. Fix Broken Links Sometimes you need to change the location or name of a webpage, or maybe even a whole site. But what will happen to all those links that you shared online? They will start pointing to non-existent pages and you will lose all that trusted authority you got from getting all of those back links. If you use a URL shortener to link to the new pages, you can then change the destination URLs of links on webpages you no longer control, like on a Forbes article you guest wrote.   Social Media Use Custom Short Links to connect with people. By personalizing them with your brand and unique keywords, you increase trust and make it more personal. Sharing your Social Groups with People Do you have a Slack or Facebook group you’d like to share with your audience? Create a memorable short link that will make it super easy to point them to your group. Giveaways and Contests Using a Short Link is perfect for a giveaway. You are able to highlight the value for people straight away, encouraging link trust and engagement. We use this for all our coupon giveaways: The link is clear and concise, but in the backend, we are tracking clicks and conversions to know the true value of our campaign. CTA in SnapChat or Live Video Ever used a visual or audio call-to-action in your Snaps or Live videos? How are you going to track that effort if you just send them to the homepage? Instead, before you start your video, create a custom short link for it, and add UTM parameters to track the clicks and conversions. For instance, by adding more info to your Periscope Live URL Slug, you can inspire more people to engage. The image below shows a good examples of how not to do it: Boom, now you get more clicks and can better track your Live video marketing efforts. Links inside Email Blasts Increase your engagement by using branded short links in your emails. There is even a chance that using a generic link shortener will hurt email deliverability, as Google has blacklisted Bitly and other publicly available URL shorteners in the past. Instead use a branded short link when sending emails to a large audience. (Of course you can send whatever you want when just messaging a friend).   Shame on you @andrewchen for using ugly links in your email blasts. Click To Tweet   Affiliate Links When you become an affiliate, you are usually handed an ugly link with some code on the end that is your personal tracking number. People don’t want to click on that! Instead, use a custom short link and show people the your brand, and the brand of the product you are supporting. Note: You need to disclose when sharing affiliate links online, don’t forget about that. Messaging on Social Networks Increase your engagement by using branded short links in your messages to connections on platforms like LinkedIn. I don’t know Adarsh really well and I’d really like to know where I am going when I click that link. Turns out it’s a great marketing tool, but the link that gets me there doesn’t reflect that at all. E-Books Click to Tweets Click to Tweet limits your free usage to 5 Tweets, then you have to pay. Also, they use their own URL shortener when you’re sharing those links, ctt.ec. Instead of creating multiple Click to Tweets and being roped into a paid version, simply create one and click on the link. It will take you to a URL that looks something like this: https://twitter.com/intent/tweet?text=%22Social%20media%20marketing%20is%20simply%20word%20of%20mouth%20marketing%2C%20online.%22%20 From%20%40SixPeppers%20speaking%20on%20%23TwitterMarketing%20at%20%40StartupBasecamp.&source=clicktotweet &related=clicktotweet Which automatically displays this text on the screen: What you can do now is simply copy this URL into your URL shortener and save it under a short, memorable name. This bypasses Click to Tweet and allows you to create an endless supply of Click to Tweets. Tell Viewers More with Short Links When sharing an article, you could use your URL Slug to add info that may get people to click more: e.g. name.link/CoolTwoMinRead   Business and Career Share all Sorts of Files Wondering how to share a Dropbox or Google Drive file with your social media followers or email list? Use a short link. You can get shareable links for any files being stored on the cloud these days. In Google Drive simply right click the file and click “Get shareable link”: From there, you need to set file sharing status in order to make sure others can view or edit your content: Warning: This will allow anyone with the link to view or edit your content. Therefore don’t use this with sensitive files or folders. Reporting Share your daily/weekly/monthly update with the team in style: brand.link/WeeklyGrowthSuccess Employee Engagement Share updates and engage with staff over email or Slack in a cool way. Staff pic of the week. Staff joke of the week. Case study of the month. Use a branded short link. Personalize Links to Clients When you share with your clients, why not create a custom short link for them. Add their name in the URL Slug. Personalising these links adds that something extra to your communication. E.g. Share your case studies with clients brand.study/BrandIdentityRefresh Testimonials Put up your best testimonials online, and share a short link to the URL. And when you receive new awesome testimonials, just update the destination URL, and update your short link. brandlov.es/WhyMikeLovesOurProduct Recruiting Post a job advert on multiple job sites and use a URL shortener to track where submissions are coming from. Also, customize those short links, sparking the interest of job seekers and encouraging them to click. Don’t be generic like this: Link to Your Resume, Portfolio, or CV When you are job hunting or freelancing, stay on top of your game and be professional with a branded short link for your CV, portfolio, or resume. That way you never run out of resumes to hand out and can easily point anyone to your life’s work. Use a Branded Short Link to Land a Job Watch how a URL Shortener can help you stand out when searching for a job: This could be the extra touch that lands you that interview.   Events and Offline Marketing When people aren’t near a computer, you can have a hard time getting them back to a website. Use the power of the branded short link to get more users to take action. Presentations When you’re next presenting at an event, share your presentation with your audience with a short link. Besides being cool, this makes it easy for people – The link is easy to remember, and when clicked the slides automatically download. Try it out: derric.link/slides (That’s for a presentation I did on Twitter marketing) Engagement You can even use your short links to engage even further with your audience. You could share a short link with them during your presentation, inviting them to answer a question, give feedback, receive a coupon or a key insight. It can make your presentation a little more dynamic. T-shirts Ever try to share a link on your T-shirt? You probably just went straight to your homepage… Rookie move. You see, by sending people to your homepage from a T-shirt, you lose all ability to track them. They will just blend in with your direct traffic. Instead send them to a short link that is memorable and pronounceable, and one you can actually track. Lanyards Lanyards are a great place to have branded short links. Every guest gets one, and you can use URLs that are specific to the event e.g. event photos, presentations, contact links etc.   Printed Marketing Materials Printed Magazines Great place to have a branded short link. Short links are memorable and easy to use, giving your printed content a chance to go further. It’s also a great way to monitor the performance of your printed content, by including and tracking short links within it. Flyers Travel Tags These travel tags are supercool. It’s such a missed opportunity to not have a short link on them. Months or even years down the line, when someone sees them and wants one, it’s an opportunity for a Brand to stay alive. Business Cards Having a short link (like Derric.link/Card) gives people a way to easily contact you. It’s easy to remember, and makes a printed card that much more valuable. And if I run out of business cards? Just have them go to derric.link/card and it will connect them back with me. Another cool thing to note: if your details change down the line, you can just update the destination URL. Outdoor Signage Adding custom short links to your printed signage gives you an opportunity to really engage with your audience and build brand awareness. Don’t you think sd.zoo/memories would be better? Billboards Create a custom short link for each billboard location so that you can tell where you are getting the most hits, and what billboard needs to get cut out of next quarters budget. Also, if you have CTA like in the above image, instead of just printing ‘Apply Now’ make it a short memorable link that people can instantly connect to. This obviously extends well past billboards to park benches, bus sides, taxi tops, storefronts, etc.   Everything Else You Can Share If the specific ideas above weren’t enough for ya, here’s a brain-dump of all the possible things you can share with your branded URL shortener: Radio When a radio presenter needs to share a URL on the radio, a custom short link is the way to go. These links are pronounceable and easy to remember, making it a lot easier for your listeners to recall when needed. They make a radio presenters life a whole lot easier too, giving them just a few short, meaningful and real words to call our to their listeners. If BBC Radio needed to share the link below over the radio, bbc.in/AnswerMachine would be a whole lot easier to remember than bbc.in/2dy7zeg News brand.news/CocaColaLaunch name.news/ReachedMyGoal name.press/SocialRevolutionArticle   Stories Tell your business or personal brand stories using unique short links. I often see people sharing their daily transformation stories, and think it’s a missed opportunity to personalize and potentially increase engagement. Your Favourite Memes Because Memes are cool, so why not use custom short links for your shares to make your shares all-round cool? Random numbers and letters really aren’t great to look at. The post below deserves a custom URL Slug don’t you think? https://twitter.com/tumblr/status/769535190628724736 Your Favourite Gifs Because Gifs are cool, and also deserve a cool customized short.   Sharing Links to Social Posts Sometimes you want to share a Facebook post on Twitter, or in a Slack channel. Use a personalized short link, because people like real words instead of random mixed of numbers and letters. Sharing Infographics   Infographics are so super duper cool, and people love them. After you’ve spent all that time creating them, when you share on your social networks why not use a custom short link to maintain that quality? Don’t share quality content with generic links: Share Pinterest Boards Extend the reach of your pinterest boards by sharing them in emails or on other marketing channels. Top 10 Lists and Roundups Know who your favorite speakers are? Favorite blogs? Favorite books? Make a list under your own branded URL shortener at: mybrand.xyz/fav-blog-1 … mybrand.xyz/fav-blog-10 Then tell your audience to go down the list to find out which blogs are their top picks. Same can be done with anything. Top 10 Football players… Top 10 marketing conferences… Top 10 marketing videos… Top 10 Vanilla Ice songs (OK, no matter how hard you try, you can’t do that). Favorite Videos Share your favorite videos from Vimeo with cool Branded Links. You don’t need to be using long links like this: Share your YouTube videos too. Shrink YouTube videos before sharing them by using your URL shortener and not YouTubes. Add your brand name to your links, and give them unique URL slugs that tell people more about what you’re sharing: From: https://youtu.be/T7N_L_pu74k To: name.watch/AmyPoehlerHarvard Top Music Playlist   E.g. Share a Spotify playlist – Just copy the URL, shorten and brand, share online: From: https://play.spotify.com/user/spotify/playlist/3Ks63QoAq6CKscoKCwO9RO To: sians.link/ListenToFunk Favourite Recipes Share recipes with branded short links and make them look so much tastier. Don’t use long links like this: (Note: You will still include @Yummly, it’s just the long URL you are improving) When you can use branded short links like this: Daily Journeys Perhaps you want to take people on a journey, or transformation, or travel, or goals, anything. Customise your links so they know what they are getting: E.g. Jenny.Today/DailyTransformation How To / Tips People love a good How To. So share your weekly tips / inspiration / guides with your audience with custom short links. Encourage them to engage by personalising them: name.tips/KeepingFocused name.tips/HowTo… name.tips/HowDoI… Photos and Albums Whether you’re sharing one specific image with a friend or a full album of an event with colleagues or attendees. Use custom short links to share your images. sians.link/ThoughtsOnMondays derric.link/LookWhereIAm luca.link/EventBehindTheScenes jenny.link/OurNextVacation Your Flipboard Magazine Your New Product on eBay Promote and Sell your product with a unique short link. You can also use UTM Parameters to track where the most hits are coming from. Quora Answers Also, you can use short links within your answers to make it easy to change destination URLs if needed. For example, we’ve been sending all of our Quora traffic back to our homepage, but what if we create a “Welcome Quora users” landing page and want to shift the traffic to the new landing page. If I was using a regular link, I’d have to change the link for every single one of my Quora posts, but using my own branded link, I only have to change the destination URL inside ReURL. Fonts Share your favourite font/s with your fellow creatives / designers E.g. from dafont.com to kyley.link/TopDailyFont Typography Also, if you are one of those super creatives and you create your own fonts – share them with unique link. Branded short links increase engagement, so could lead to more interested and conversions. If it’s available for purchase, track where your clicks are coming from, so that you know where to promote your new font creations to get more hits. Typeforms and Surveys Share a survey with a personalized link. When the survey is over, change the destination to go to another page on your site, possibly with the results, so that users aren’t being taken to a dead page.

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Importance of a URL Shortener in Social Media Marketing

22.Feb.2021
Social media marketing is about connecting, engaging, and drawing an impressive client-base toward your product or service. The ways you share or promote your brand culminate its range of a thriving customer source. Usually, it is tough to differentiate between posts that garner more hits and the ones that need attention.

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Top 10 Best URL Shorteners of 2020 & 2021

Top 10 Best URL Shorteners of 2020 & 2021

22.Feb.2021
Ever since Google URL Shortener shut down in March 2019, the internet has been searching for the next best option. There’s no single correct answer, as the right service for you ultimately depends on your needs and expectations. There are simple and fast free shorteners for use in a hurry, shorteners with comprehensive dashboards and tracking tools for brands, and even URL shorteners you can host on your own website. To help you find the best URL Shortener services, we’ve compared the leading providers and how they stack up against one another. There are 10 best URL Shortener services Shortenly for personal use and small business owners Bitly for the best all-round URL shortener Rebrandly for creating branded links Polr for a minimal self-hosted URL shortener TinyURL for fast and anonymous short URLs Hyperlink for tracking links via push notifications T2M for creating QR codes and short URLs together URL Shortener by Zapier for automatically creating links Yourls for a highly customizable self-hosted URL shortener Shorby for Instagram users What makes a great URL shortener? URL Shorteners make sharing long links more manageable. Say you want to provide a link on a business card, in an advertisement, or in another situation where hyperlinking isn't ideal. A shortened URL takes up less space, is more memorable and keeps your text tidy. Another use case for shortened URLs is to create variations of a single link so you can easily track source traffic. For example, you might create one short URL to use on Twitter, a different one for Facebook, and a third to be used in an email newsletter. Many URL shortening services offer comprehensive tracking tools that allow you to see who is clicking your link, where in the world they are located, and what language they speak. You can use this information to discern click-through rates, which browser your audience prefers, and what devices your content is accessed from. Some services even allow you to bring your own custom domain name for creating your own branded service. There are many free URL Shorteners. And most URL shorteners have a free tier of service, but you often have to pay for added features, such as metrics and customization. The URL shortening services that made the cut for this list are reliable and easy to use, and each one stands out as the "best" for a special reason. Interested in doing even more with your URL shorteners? Check out our tips for how to use automation to track them, send them, and stay on top of performance.   Best URL Shortener for personal use and small business owners Shortenly Shortenly is a full-featured URL Shortener service that can be used to not only turn long URLs into short ones, but also track the traffic coming from your links. Its dashboard shows trending links and general statistics, while an analytics page lets you dive into traffic by device, location, and referrers. You can also drill down into clicks by the time of day. Tags, which you can add to your shortened links, let you view your link traffic in new and custom ways and are perfect for tracking and coordinating campaigns. Shortenly offers four tiers of paid plans to give small businesses, teams, and enterprises a variety of options based on the number of links you need to generate and track. Free account holders can generate 1,000 links, tracking with Unlimited Clicks per link, and create a custom alias to make branded links. If you're a business in need of a full-service URL shortener and Bitly's enterprise-grade plan seems like overkill, then Shortenly is one of your best options. Shortenly price: Free Plan available; Professional Plan from $4.99/month, Enterprise Plan from $9.99/month with 7-Day Free Trial Automate Shortenly with Shortenly’s Zapier Integrations.     Best all-around URL shortener Bitly Bitly is a full-service, business-grade URL shortener. If your needs are modest, you can use it anonymously to shorten long URLs and be on your way. But Bitly really stands out for its business offering. Part of the appeal is that Bitly is so simple and easy to use. It has a comprehensive dashboard where you can track over 20 real-time data points, including the location of your visitors, organic shares, and more. Tools for tracking campaigns are easy to use as well. With Bitly's free limited account, you can customize the back-half your shortened URLs, track click rates, and get information about your top referrers, but only for 1,000 non-branded links per month. It's a generous free plan and could very well be adequate for some small businesses. The Basic plan provides a free custom domain, allows you to create 1,500 links per month, and shows more data about who clicks your links. If you need more from Bitly, there’s an additional custom pricing tier for enterprise users. Bitly is the best URL shortener for large businesses looking to brand and track links, and it's a great choice for small businesses that want to generate short URLs and follow their stats for a modest number of campaigns. Bitly price: Free plan available; paid plan from $35/month Automate Bitly with Bitly’s Zapier integrations.     Best URL shortener for creating branded links Rebrandly While Rebrandly is a URL shortener much like any other, its appeal is slightly unique. Rebrandly believes that brands, whether it's a product or a person, get value out of customizing links to content that references them from all over the web. Their free plan offers five custom domains, the most of any on our list. For example, Bob Vila could customize the link to his Wikipedia entry from en.wikipedia.org/wiki/Bob_Vila to BobVila.Tools/wikipedia. A link to one of his books on Amazon could be BobVila.Tools/amazon-book. Vila can use these links on his own site, business cards, or in advertisements. Rebrandly includes tools for tracking the popularity of each link and automatic QR code generation, too. If Rebrandly is more than you need, is.gd works for QR generation as well. Rebrandly price: Free plan available; paid plan from $29/month Automate Rebrandly with Rebrandly's Zapier integrations.     Best URL shortener for minimal self-hosting Polr Polr is an open-source project that allows people with the technical know-how to host their own URL shortener. It's available through the Polr project page and from GitHub. You can use the tool as-is or fork it if you have the programming abilities to do so. (If you're so inclined, it's written in PHP and Lumen, using MySQL as its primary database.) Though similar to Yourls, another free and open-source URL shortener, Polr has a slicker look and is designed with a modern and minimalist feel. If you just want to test out the basic interface, Polr offers a demo page. Polr price: Free   Best URL shortener for quick, anonymous use TinyURL Free URL shortener TinyURL has been in the game since 2002, and for good reason. It's a usefull tool for when you’re in a hurry and need to create a short link that will never expire. TinyURL can suggest a shorter URL for you, or you can customize the result. TinyURL also offers a bookmarklet, a small piece of javascript you add to your web browser’s toolbar that generates a short link from a webpage with the click of a button. It then leads you back to TinyURL where you retrieve the link. Although TinyURL is entirely free and anonymous to use, it doesn't contain any reports or information about your links and their popularity. TinyURL price: Free   Best URL shortener for tracking links via push notifications Hyperlink Hyperlink is a URL shortener with a mobile twist. Its Android and iOS apps are front and center, though it’s also accessible via a Chrome extension and a web app that works in any browser. Hyperlink’s unique selling point is its ability to deliver push notifications to your mobile device whenever someone clicks on one of your links. If your notifications go haywire, you can tell Hyperlink to deliver hourly, daily or weekly summaries instead. The service includes further analytics and tracking, so you can learn more about your audience, including their location. Like most other services on this list, Hyperlink has a free plan that you can use to try the service out. You’ll get unlimited links and clicks for free, though you can upgrade to premium if you want to use your own custom domain. Hyperlink price: Free plan available; $10/month to add a custom domain; enterprise pricing available upon request   Best URL shortener for making QR codes and short URLs together T2M T2M is another full-service URL shortener featuring dashboards of activity and traffic tracking statistics. It has two dashboards, one for location information and one for device and platform, that are well designed and easy to read. When you spin up a URL, T2M also automatically generates a QR code—a nice touch if you need it. T2M has a limited Basic plan that requires a one-off fee to register, plus paid subscriptions for those who need more. The free plan does not limit the number of URLs you can generate, nor how many clicks you can track. It also gives you baked-in tools for sharing shortened URLs on social networking sites. The Standard plan is well-suited for small businesses: it adds branded and vanity URLs, password protected URLs, a tool for shortening a number of URLs at once ("bulk changer"), the ability to add one custom domain, and a few additional perks. Higher-level plans include more features and increased limits on things like how many URLs you can generate each month and the number of clicks or redirects allowed per month. T2M is a capable URL shortener for businesses that want pleasing dashboards and automatic QR code generation. T2M price: Basic plan starts at $5 (one-time fee), Standard from $9.99/month, Pro from $29.99 per month. (Higher pricing tiers and custom plans available.)   Best URL shortener for automatically creating links URL Shortener by Zapier When you want to automatically create and save a shortened link every time you perform a certain action, Zapier's URL Shortener is one of the best options. Formerly part of Zapier's Formatter, the URL Shortener is now its own tool with its own set of integrations. For example, every time you post a new photo to Flickr, you may want to generate a shorter link and save a copy of it to a Google Sheet. You can create a Zap (that’s what we call Zapier's automated workflows) to do just that. From there on out, all you have to do is upload your images to Flickr and Zapier will do the rest. URL Shortener by Zapier price: Free Automate URL Shortener by Zapier by connecting it with other apps on Zapier.   Another very good option along the same lines is Ow.ly, which was once a standalone app but is now a tool within Hootsuite. You can use Ow.ly to automatically shorten a link everytime you schedule a social media update to post. It's a handy tool for a specific use case, but not as flexible as the other URL shorteners on this list.   Best URL shortener for highly customizable self-hosting Yourls Yourls, which is an acronym for "your own URL shortener," is exactly that—a service your run on your own server. Similar to Polr, Yourls is free and open-source. With Yourls, you can choose whether your links will be public or private. It includes bookmarklets, which let you turn a long URL into a short one from your web browser in just one click. By default, the tool generates sequential URLs, but you can change it to come up with random strings instead if you prefer. There are a few traffic tracking tools as well. Yourls was designed to be lightweight. However, if you want to expand its capabilities, you can install plugins for Yourls or build your own. While Polr takes the sharp-looking minimalist route, Yourls offers way more in terms of customization if you’re willing to get your hands dirty. Yourls price: Free   Best URL shortener for Instagram users Shorby Shorby isn’t your typical URL shortener. Rather than simply shortening a long URL, Shorby has been designed with Instagram’s "one link in bio" rule in mind. Currently, Instagram creators often update their bio link with new short URLs in order to point to new content, podcast episodes, YouTube uploads and so on. Shorby hopes to disrupt this behaviour by providing a customizable short URL "profile" that can be updated. So instead of changing the short URL in your Instagram bio, you can just add your latest content to Shorby and leave the link as-is. The service has a few other tricks up its sleeve. You can create click-to-call boxes for popular communication platforms, such as WhatsApp, Facebook Messenger, Skype, or a regular old phone number. You can also add links to web content in Blocks, which is perfect if you’re a creator who uses Instagram to promote content hosted elsewhere on the web. You can even track analytics for your Shorby link, just like you would with other URL shortening services. Shorby isn’t free, and how much you’ll pay depends on the amount of content you want to display. Shorby price: Basic Start plan from $9/month; add Google Analytics and advert tracking for $29/month

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